Vectips

A blog dedicated to Adobe® Illustrator tips, tricks and tutorials

Client Objective

Create an easily recognizable brand that people trust and associate with vector-art graphics.

Branding Solution

• Design a logo that represents vector art by playing on the structure of a vector-art element.
• Keep the custom Wordpress blog simple so users can find content quickly.
• Utilize character design for brand recognition in the website and other social networks.
• Permeate the website icons and graphic elements with original brand illustrations.

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